|
Employer
Name |
Marcolin
USA |
|
Employer
Website |
http://www.marcolin.com |
|
Job Title
|
Director of
Marketing |
|
Major and
Class Year |
BA
Communication -1999 |
|
Briefly
describe what you do |
Create,
execute and manage company marketing plans for 15 licensed
designer brands of fashion sunglasses and optical glasses;
Coordinate celebrity endorsements and special event
sponsorships/placement; Direct merchandising initiatives both on
a domestic a |
|
What other
jobs have you had? |
-
Director of Marketing - MeToo Pet Products
-
Marketing and PR Manager - Happy Dog Toys
-
PR and
Marketing Assistant - The Dallas Opera
|
|
What are
the key skills, abilities, and personal qualities necessary to
succeed in this type of work?
|
strong
communication skills (both written and verbal), strong ability
to generate new and creative ideas in a short amount of time,
willingness to work in a deadline-driven environment, ability to
creatively work within large and small budgets |
|
What do you
enjoy most about your current position?
|
I love the
combination of working in the Marketing field with the Fashion
industry. I prefer the creative, fast-paced environment where
good communication is crucial. |
|
Most
important/valuable lesson or activity in college that impacted
your career |
The
importance of balancing several projects simultaneously,
successfully executing them all on-time, and having fun while
doing it. |
|
What advice
for someone entering this field? |
Make the
development of your communication skills and ability to
multi-task a priority. |
|
Questions? |
Email
askalumni@trinity.edu
Put the name of the alumni you wish to contact in the subject line,
then type your question. |