August 13 and 14, 2002 Workshops Organized by Bob Jensen 
for the American Accounting Association Annual Meetings

Bob Jensen at Trinity University

The August 13 and 14 CPE courses of the American Accounting Association have been posted at http://accounting.rutgers.edu/raw/aaa/2002annual/cpe2002.htm

If you are coming to San Antonio, you may be interested in my welcome links at http://www.trinity.edu/rjensen/sanantonio.htm

The August 13 All-Day Workshop from Dennis Beresford, Nancy Keeshan, Amy Dunbar, Susan Spencer, and Bob Jensen

Title:
What Critical Factors Determine Pedagogical Success Versus Failure?  The Highly Successful Online MBA Courses at Duke University and the University of Connecticut and How Material Provided to Students in Classrooms Should Be Revised for Online Students

This workshop will focus upon the critical factors of success for online learning programs.  

The Pricewaterhouse Coopers customized online MBA program at the University of Georgia was one of the first online MBA programs in the world.  Accounting courses in this successful program are delivered by Dennis Beresford, the former Chairman of the Financial Accounting Standards Board.  Denny will provide war stories of his experiences in fine tuning his online teaching.

The Global Executive online MBA program at Duke University was headlined by Business Week Magazine as the "Hottest Campus on the Internet."  To date, over 600 executives around the world have obtained Duke's prestigious online MBA degrees.  Nancy Keeshan is a facilitator with years of experience in working with faculty, students, alumni, and prospective students in the administration of this amazing and courageous undertaking in two online global MBA programs and online executive development programs from their inception at Duke University .  See http://www.fuqua.duke.edu/admin/gemba/index.html 

Amy Dunbar is part of the new wave of professors who teach full-time for a university without having to leave home except to perform non-teaching duties on campus.   Dr. Dunbar will explain how she consistently wows her students online and will share virtually all of her taxation teaching materials with registrants.  A special feature will be a demonstration on how she uses instant messaging (free from AOL) to communicate in real time with students.  See http://www.trinity.edu/rjensen/book01q4.htm#Dunbar 

Susan Spencer is designing online economics courses for San Antonio College (SAC). All online courses at SAC must be accessible by hearing and sight impaired students. Susan will discuss her innovative ideas in designing economics courses that can be delivered online to blind students.

Bob Jensen will provide an overview of successes and failures in online distance education.  He will then demonstrate how course materials need to be modified when they are moved from the students in the classroom to students online.  In particular, he will demonstrate an inexpensive and highly effective piece of software called Camtasia for making videos of live technical learning modules.  See http://www.trinity.edu/rjensen/ 

Registration Information --- http://accounting.rutgers.edu/raw/aaa/2002annual/cpe2002.htm 
August 13 at 8:30 a.m. in Conference Rooms 3 and 4 of the Marriott Rivercenter Hotel in San Antonio.

The August 14 Half-Day Workshop from Gerald Trites (Canada) and Bob Jensen (U.S.)
Title:
Accounting for Intangibles and Internet Reporting:  Teaching Modules That Can Be Plugged Into Accounting Courses, Auditing Courses, and Electronic Commerce Courses

The workshop will deal with the latest developments in Internet-based business and financial reporting. Building on the issues identified in the studies carried out on this topic by the FASB, IASB and CICA, the workshop will extend into an examination of how companies are addressing these issues, and what new issues are evolving. The methodology of the workshop will extend into an online, interactive internet demonstrations of the techniques used by companies who are leaders in Internet-based disclosure. 

Purpose 1:  Provide modules for  intangible assets and liabilities accounting.

Purpose 2:  Provide modules for teaching electronic commerce and business, with particular focus upon ROI and pro forma issues.

Purpose 3:  Provide auditing modules for electronic commerce and intangibles.

Purpose 4:  Provide Internet reporting modules.

Purpose 5:  To view education as electronic business.

Registration Information --- http://accounting.rutgers.edu/raw/aaa/2002annual/cpe2002.htm 

Hope to maybe see you in our workshops!

Bob (Robert E.) Jensen
Jesse H. Jones Distinguished Professor of Business
Trinity University, San Antonio, TX 78212
Voice: (210) 999-7347 Fax: (210) 999-8134 Email: rjensen@trinity.edu 
http://www.trinity.edu/rjensen

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