Karla Lara

Karla Lara is the Assistant Director of Marketing in the Center for Experiential Learning and Career Success (CELCS) at Trinity University, where she also serves as the dedicated career adviser for students in the School of Arts and Humanities. In this dual role, she combines her passions for storytelling and student support by creating strategic marketing initiatives that highlight career resources and inspire students to explore their paths and pursue meaningful opportunities.

Karla grew up in El Paso, where she earned a Bachelor of Arts in Organizational and Corporate Communication before moving to San Antonio to complete a Master of Arts in Communication. Her career spans both the public and private sectors, with experience in marketing, career advising, event planning, and digital communications. With years of experience in higher education, she is especially driven to help students build confidence as they navigate their professional journeys.